Texas A&M University-Commerce has been a leader in Visual Communication for over three decades. Students pursue their University Studies and art core foundation courses on the main campus in Commerce. The upper level portion of the program is located in downtown Dallas at the Universities Center at Dallas (UCD). This metroplex location allows the student to be close to the professional arena. The program size is limited with a consistent ratio of 14 to 1 to foster strong student to teacher relationships. Practicing professionals instruct many of senior level courses, bringing a working knowledge of the real world into the classroom. Students are exposed to the creative processes of large agencies, animation and post op houses as well as small and large design studios. This exploration allows the student to become engaged and informed about which professional environment is most appealing as a choice for their career upon graduation. Students regularly achieve national and international recognition through the One Show, CMYK magazine, the National Addys and the Adobe Achievement Awards.
These and many other awards demonstrate that Texas A&M University-Commerce provides its students with a decided edge in the professional world.
Students seeking a major in Visual Communication will pursue a BFA degree. The BFA degree is a five-year program with emphasis options in Art Direction, Design Communications, New Media, Copywriting or Photography. Each of these areas has a common core of Foundation Art/Visual Communication courses and specific classes in the major or emphasis area. All program emphasis require the student
to complete University Studies courses. Students in the BFA major are not required to select a minor.
Entry into Visual Communication is by portfolio review. As a prerequisite to entering Visual Communication classes taught at the Universities Center at Dallas (UCD), students need to complete the art foundation courses as prescribed in the undergraduate catalog and the student will have completed the University Studies requirements of A&M-Commerce. The student must have an overall GPA of at least 2.5 and an art foundations GPA of at least 3.0. The following web site should be consulted for deadlines and specific requirements of portfolio contents. Students having completed University Studies and art foundation requirements, who fail to present work according to the stated guidelines, will not be considered for entry into Visual Communication classes at the UCD. Web site:
All majors have an assessment system that students must pass in order to proceed in their emphasis: a basic assessment will be administered after the third year and a concentration assessment will be administered after the fourth year. Students who do not pass their assessments will be required to correct deficiencies before continuing their program. Students will be advised of the most expedient way to correct deficiencies by faculty and may be required to repeat courses to strengthen and further develop their skills areas. All majors must pass their senior exit review prior to graduation. During the fourth and fifth years, all majors will be required to enter their work in various student shows and competitions. As with other university programs, students must pass their courses in their major with a minimum grade of “C.”
Transfer work for students from other institutions may be accepted for courses that are not directly compatible with the common course numbering system; the faculty reserves the right to delay accepting these courses until reviewing the student’s portfolio. Portfolio reviews for transfer students will generally occur late in the spring semester for students wishing to enter the program during the fall semester and late during the fall semester for students wishing to enter the program during the spring semester.
For more information contact Lee Whitmarsh